CRM | Servitization

Empowered Solution for Servitization

CRM Maturity analysis  |  CRM Blueprint  |  Customer experience strategy  |  Customer journey mapping  |  Customer segmentation  |  Social listening process  |  Management of Change (MoC)  |  IT Consultancy  |  Software architecture

Agrifac Machinery B.V. |

Agriculture Industry

Period of Execution

  • Start: April 2016
  • Finish: July 2016


Business Model Generation  |  Value Proposition Design  |  Blue Ocean  |  Deming (PDCA)  |  Key-Questions for Maturity (developed)  |  Best of breed CRM software

Value added elements

  • Software suppliers
  • Commercial Product Integration “AYE” (Amplify Your Effectiveness) 1st launch 2018

Company overview
Agrifac increase yields on less productive farm lands, where Agrifac see huge yield gaps between current production levels and those possible, with improved production practices, mechanization and precision farming. For instance, combined with innovative sprayers they are able to achieve higher yields and provide each plant what it needs with less crop protection. This business contributes to a brilliant simple solution in helping farmers
to feed the world in a sustainable manner.

Business challenge
Can you improve our worldwide service? For this we’ve noticed different elements within Servitization which switch between internal and external processes, also known as the Internet of Everything (IoE). Let’s connect People on a way that makes more value and is more relevant. Use easy workflows, have fun with data and generate value that is driven by your own people. Align Processes by delivering the right information to the right person or machine, and use the right information from the people of machines at the right moment. Convert Data, from big data into smart data, so decision making becomes easier. Connect Things by physical machines and objects and
that’s how Agrifac products become smart.


Why Scheper.Co?
Empower your process with smart designs. Scheper has a background in the agriculture world, combined with a deep understanding of customers. Together with the knowledge about maintenance and asset management from the energy sector this forms a unique combination for the next challenges within these sector. Agrifac needs a conceptual thinking approach, that can feed new ideas of farming. Where “pay per hectare” forms a decent opportunity.

How Scheper.Co helped?
We’ve developed a process to steer Agrifac salesforce worldwide on an increasing valuable and coordinated way. Evolve your customer contact (People-to-People) by monitoring customer loyalty, needs and behaviour in an overall customer experience. Get more value out of customer data and take data driven decisions through the entire customer journey, measured by physical/digital touchpoints.

Customer quote
“Brilliant simple – 4e for growers” Scheper helped Agrifac well on our way for Servitization. We now have a roadmap for the various topics Customer Journey, Predictive Maintenance and Machine Learning. By his contribution we have a better visibility about the consistency and it gives us a clear view on the opportunities and choices that we have to make.

Download free sheet    

Testimonial Agrifac